Brand Introduction

It's about the passion and integrity we infuse at every step of our coffee's journey—from the relationships we build with our growers, to the care you can taste in your cup.


A different approach

At Green Mountain Coffee®, a "good" quality coffee just isn't good enough. We travel the globe looking for only the finest beans—the top 10% in the world—and taste them at the source to ensure they meet our standards.

Exceptional quality, from source to cup

It’s the personal relationships we build with our farmers. The way our coffee is tasted and evaluated up to seven different times before it ever reaches the cup. Every step of the way, we’re personally invested in upholding the highest standards of quality, integrity and commitment.

Fair Trade Certified™

Since 2001, Green Mountain Coffee® has become one of the leading roasters of Fair Trade coffee. We're also involved in global and local efforts to continually enhance the living conditions of our growers and their families.

Please every palate

From Regular and Decaf to Flavored and Organic, Green Mountain Coffee® is delighted to offer over 50 coffee choices sourced from 28 regions around the globe. Each region differs in altitude, climate, and soil, contributing to unique flavor profiles that suit unique moods and palates.


These selections evoke and enhance the best aspects of each season, so you can enjoy your favorite flavors from the heart of summer to the height of the holidays.

Popular Flavor Varieties

  • Pumpkin Spice
  • Island Coconut®
  • Cinnamon Sugar Cookie

Explore Seasonal


These distinctive Organic and Fair Trade single-origin varieties and artful blends are sustainably grown and carefully sourced.

Popular Varieties

  • Ethiopia Yirgacheffe
  • Peru Cajamarca
  • Sumatra Aceh

Explore Organic

Our sense of responsibility

goes beyond doing good business.

We're committed to doing good for the world by improving the lives of our growers and the communities we're connected to, now and for years to come.